How To Write A Blog Post That People Would Read

Oh yeah! I bet everyone wants to write a blog post that people would read.

Let me caution you that, this is not the only process but there are various other techniques as well.

I am specifically talking about this method to you because, I use this system and it works well for me.

What is the purpose behind you writing a blog post?

You want them to buy something that your selling.

You want them to know about product that your promoting, and eventually will like and buy.

The primary objective for me to write a blog post is pretty much the same, I want my readers to talk to me about their business and how I can help them make things easier with their blogs.

That is why I even offer consulting services for blog optimization.

Write A Blog Post Title With A Hook And A Bait

The first step is to get the readers to visit your post, without that they cannot really read your post, can they?

So, we focus on what gets their attention the post, Yes the post title.

To come up with a post title can be quite tricky as you as a blogger or a business need to ensure that you write a blog post title with a hook and a bait.

Writing clever titles, titles that are problem solving in nature, tutorials, guides are a great way to get people to visit your post in the first place.

This works like a charm because there are millions of readers browsing the web, the either learn something new or figure out something.

So why wait, start writing post titles that are interesting and will make readers visit, you can always write the post later.

Intrigue The Reader To Want To Know More In The First Paragraph With A Rhetorical Question

This is a little bit more difficult part at least for me.

It entirely depends on the type of blog post your writing.

Its not very easy to talk about a topic, so interesting that you can question the reader about their views.

It takes a lot of skill and effort.

When your good at writing and writing for long this will come naturally to you.

The best trick to get this to work for you is to not do it often but rarely enough that the readers are hooked on to your post.

Its all about how you get the reader engaged in the post that they want to know what you have to say.

What other better way to ask a question that the reader doubt’s or is eager.

Shed Some Light On The Subject

Now that you have got an awesome blog post title and also some introductory content with a engaging question in it.

Its time to start talking about the subject matter the post is about.

This helps the reader to understand that you are really knowledgeable about what your talking about.

This also tells the reader the information that you want to share.

Often pictorical representations or usage of images can help boost the value of the post as long as they add value to the content.

Present A Problem

By now your half way into your post and its time to present a problem related to your content.

Actually your content is revolved around solving that exact problem itself.

Presenting a problem, gets the readers even more engaged with your content, as they now want to know how your addressing the problem.

By this time in the post the customer or reader is so far through it does not matter anymore but to know the rest of the post.

But what is important here is how to address the rest of the post such that they will want  come back again and read the rest of your blog posts, or even subscribe to your blog.

This is a great way to increase your blog subscription rate.

Provide A Solution

Now its time to offer a solution to the problem you presented to the reader earlier.

It should be captivating.

The reader will be so surprised that they had never thought about addressing an issue this way.

They would so fall in love with your blog post that they will become a regular reader.

Package the deal such that you can even sneak in a good affiliate deal and make a quick commission.

And Before You Know It, Your Reader Is At The End Of The Post

Alright, you have done a wonderful job, of course the post ended with the solution.

You can always ask the reader another engaging question, but that would only be necessary if want them to share their view or comment or share your post with others.

Our focus was to make the reader read through the blog post.

Now that you learned how to get your readers to read your blog post, I am sure that you will be experimenting on some innovative ay of presenting content.

I will be very happy if you can share your experience in writing blog posts. Pleae do leave a comment.

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About Eddie Gear

In 2007 I started blogging, and life has just gotten better from there. Co-Founder of TheAppTimes and Founder Of EddieGear.Com. You can read more about mehere and connect with me on Twitter,Facebook, and Google+


  1. thank you. i will be sharing you link.

  2. Thanks, Eddie. Please provide me a means by which I can contact you regarding blog writing consultation.

    Thank You.

  3. I absolutely agree with you Eddie. The thing is, I need that interesting title/headline, but I also need a great (personal) story. If a person keep sharing personal views and personal stories about a topic I’m interested in, I’m usually hooked.

    On the other hand, because there are so many bloggers and so many interesting stories, I really need that awesome title to drag me in :)

    • Hi Jens,

      I can understand the point of view Jens. There are still millions of readers who are looking for that how to information. I know there are a lot on the web, but most of them are not well written or well structured to be followed. But yes, often personal opinions matter and do make a difference.

  4. Hi Eddie, you’re setting a great example with this blog title!

    You’re right, it’s so important to have a strong title and opening paragraph. No matter how great your article is, you can’t get readers if you can’t lure them in.

    Picking proper topics is important too. If you can solve a problem a reader is having then you will get them coming back for more. As a matter of fact, this article is a great example of this as well!

    Thanks for sharing your wisdom with us, Eddie!

    • Thanks so much Carolyn. I am glad that this post carries so much value. No wonder I had so many tweets and shares on the web. I am glad that I can help fellow bloggers to become better at blogging. I know I have a weird style of writing, but for me its all about information. I guess it takes a lot of effort to become a professional blogger.

  5. Hey Eddie,

    Great points!

    I think the best way to get people to read is to use stories – personal experiences and analogies (I have used analogies in the past, and they tended to be among my most successful posts).

    Of course, for that we need to get people to click on the article – better headlines can do the job.

    Anyways, thank you for sharing these tips! Good to see that you are back :D

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